Atlanta Copywriter,
David Freels.

Compelling ideas.
Persuasive words.

© 2020 David Freels. Contact Me
Stacks Image 3187
I found this photograph on eBay. This dear mother motivates me to always maximize every opportunity the 21st century has to offer.

I became an editorial writer out of medical necessity.

Throughout history, parents of disabled children lived isolated and uninformed lives, perpetually at the mercy of doctors, hospitals, therapists, bureaucrats, and these days seemingly infinite, well-intentioned bureaucracies.

The emotional toll is why parents can easily become just as dependent as our kids. Just look in the eyes of the incredible woman in this picture.

But now things have changed, thanks to the Internet.

Now parents have unprecedented access to information. And we have the power to re-distribute that information.
Federal policy bans HBOT.

Hyperbaric Oxygen Therapy (HBOT) can immediately save billions of dollars and millions of heartaches, but the Federal government bans its use for brain-injury. Why?

It's been known since at least the 1930s that HBOT corrects brain injury, but the US Government through Medicare bans HBOT for brain injury.

All 50 state Medicaid plans duplicated the Medicare policy, inheriting the ban on HBOT. Next, health insurors followed the Medicare and Medicaid lead, and now millions of people are needlessly suffering.

This cover story for Hyperbaric Medicine Today magazine reported the origination of the flawed Medicare policy--despite 1000+ articles of HBOT efficacy in 50+ peer reviewed medical journals.

This article's publication directly led to hearings before the US Congress.

HBOT proof upsets Feds, Neurology, CDC.

Hyperbaric Oxygen Therapy (HBOT) can't be proven effective with placebo-controlled studies because there's no placebo for either Oxygen or Pressure.

Plus, the Federal government bans HBOT for brain injury through Medicare, and Medicaid inherits that ban.

We went to court anyway and still proved HBOT works.

That's what happens with a winning strategy.

UCP Keeps The Palsy In UCP.

UCP and the American Academy of Cerebral Palsy and Developmental Medicine (AACPDM) joined forces to disprove HBOT efficacy, and then I published the truth, forcing UCP to fire its national director. The dishonest UCP-AACPDM HBOT study immediately stopped and was never published.

There's no cure for CP if Oxygen Is optional.

Reaching For The Stars (RFTS) is yet another parent-founded, we're-going-to-find-a-CP-cure-organization.

RFTS held their first national conference in Atlanta, but all their invited speakers--except one--were traditional practitioners whose lucrative income depends upon perpetuating the belief that nothing can be done to improve the quality of life for brain-injured children.

This led RFTS to remove the HBOT lecture from the agenda, ensuring no cure for CP.

HUD letter better than HUD TV.

From my advertising agency days. Unlike an ad with a headline and a complementary visual, this letter was just a letter with nothing but words. When read aloud in the client meeting, it resulted in a standing ovation and actually made a greater impression than the TV campaign it introduced.

DF résumé.

Nothing fancy, just the ad agencies and clients I've had the honor to work for.